A house used to mean little more than square footage and walls. Now, homeowners want to structure their lives in homes that convey a design aesthetic, lifestyle, and sophistication that spans the globe. For over 20 years, one name has come to represent this style of living: YOO, the world’s leading luxury and design-led residential brand. And now, almost ceremoniously for North India, YOO arrives in Gurugram through partnership with Dalcore, and the standard of branded living goes even higher.
Who is YOO inspired by Philip Starck?
YOO was established in 1999 by property entrepreneur John Hitchcox and legendary designer Philippe Starck. YOO is now one of the world’s leading design and lifestyle companies and has an extensive portfolio. YOO has completed or is completing over 85 projects in more than 35 countries, across all the product types including luxury residences, hotels, resorts and mix-use developments.
What distinguishes YOO from almost every other developer is its ability to combine exceptional design with everyday living. As YOO is synonymous with some of the world’s most renowned designers – Philippe Starck, Kelly Hoppen, Marcel Wanders and Jade Jagger. It is able to do much more than simply build homes, it can create experiences that reflect a curated lifestyle. Across London, Miami, Hong Kong and Dubai, the YOO projects are instantly recognizable for their unique blend of luxury, creativity and community living.
The Concept of Branded Residences
Branded residences are one of the fastest-growing segments of global real estate. By combining the service and exclusivity of hospitality brands with the permanence of residential living, they create a true differentiator for homeowners.
For buyers, branded residences provide:
- Design legacy – recognized by world-renowned names.
- Lifestyle integration – homes that come with curated experiences and premier amenities.
- Investment value – higher resale and rental potential due to global recognition.
- Trust and credibility – associated with established international brands.
YOO inspired by Philip Starck, the world’s leading branded residences company, has entered North India in collaboration with Dalcore. The Falcon in Gurugram brings residents a unique blend of luxury, identity, and global recognition. The project has been honored at the 7th Golden Brick Awards – India International Real Estate Awards held in Dubai, where it won “Innovative Concept Project of the Year” and “Best Project Execution (Regional).”
Why North India, Why Now?
North India and Gurugram in particular is the new hub of premium real estate in India. The corporate ecosystem, infrastructure growth and cosmopolitan nature of the area create a pathway to international partnerships. For the new generation of Indian consumers, it is not just about prestige; buying a branded residence represents living globally while behaving locally and having an abode that fulfils international standards while allowing comfort and convenience as part of a well-connected city.
By bringing YOO inspired by Philip Starck to North India, Dalcore is ensuring discerning homeowners no longer need to go abroad to access branded living quality standards they desire. It is here in Gurugram.
Dalcore and YOO inspired by Philip Starck – A Shared Vision
Dalcore believes that life can be transformed through design, trust and innovation, and the collaboration with YOO inspired by Philip Starck gets them closer to acting not just as developers providing homes, but as curators providing experiences. Together, this collaboration will include:
- Residences designed by the best award-winning creative teams across the world.
- Homes with a lifestyle ethos global in nature that is aspirational in India and recognizable abroad.
- The true experience of living, as design, amenities, and community living come together.
- From Dalcore’s perspective, bringing YOO inspired by Philip starck to Gurugram is not only a landmark project, but a cultural landmark in North India’s real estate story.
What Homebuyers Can Expect
The forthcoming YOO inspired by Philip Starck residential project in Gurugram is set to epitomize what branded living will mean in lifestyle real estate:
- Designer Interiors: Conceived by world-class design firms under the YOO inspired by Philip Starck brand.
- Spacious Living: 3BHK and 4BHK homes designed first, and foremost, with regard to light, space and comfort.
- Curated Amenities: In addition to ‘basic’ amenities, residents will enjoy hospitality-style interactions, wellness zones, and cleverly considered community spaces.
- Distinct Identity: Residential living in a YOO inspired by Philip Starck means belonging to a global family with homes in London, New York and Gurugram.
YOO inspired by Philip Starck will be a first of its kind in North India, with a value proposition different from most of the lifestyle options that exist in the same market where buyers place more value on design and lifestyle.
Raising the Bar for North India
With the arrival of YOO inspired by Phillip Starck, Gurugram will now join the ranks of cities around the world that host branded residences of the same calibre. For the region, it signals the start of a new age as international design excellence and local real estate expertise meet to create homes that are for the future.
This is not simply adding another luxury development, it is about shifting the standards of what a home can and should be. By combining Dalcore’s ability to execute the vision with YOO’s global design philosophy; North India residents can experience branded living in its most authentic form.
Synopsis
The introduction of YOO inspired by Philippe Starck to North India is more than a milestone. It is transformational! Through this collaboration, Gurugram is set to experience a global legacy of design, lifestyle originality, and branded living that has created urban icons in cities around the world.
For the homeowner, it is about being part of something larger: a home that is more than a place to live – it is a home that is a part of your identity. For North India, it opens the door to new beginnings in luxury real estate. And for Dalcore, it reaffirms its position as leader and visionary in the luxury market, delivering homes that have distinct characteristics in quality, design, and style.
